Disney

American entertainment giant that owns Marvel, Pixar, Star Wars and ESPN, and tops the all-time worldwide box office charts.
4 figures on Disney, drawn from 3 Modern MBA case studies.
The figures
US dollars3
| Against its own chart | |||
|---|---|---|---|
| Revenue by segment at each parent company, 2022, in millions · Largest other division | $28,705M | 2nd of 5 · top $66,318M | Why there’s no money in making movies |
| Revenue by segment at each parent company, 2022, in millions · Filmed entertainment | $8,146M | 3rd of 5 · top $13,798M | Why there’s no money in making movies |
| University endowments against the cash reserves of leading corporations, in billions of dollars | $5.7B | 9th of 10 · top $56.9B | Why college is so expensive in America |
Percentages1
| Against its own chart | |||
|---|---|---|---|
| Share of domestic ticket revenue typically kept by the studio | 60% | 1st of 7 · top 60% | Why movie theaters survive off popcorn |
Case studies covering Disney
Case study — ServicesWhy college is so expensive in AmericaHarvard holds $57B and charges $82,866 a year. Tuition isn't the business — the undergraduate is the seed, not the customer.16 min read
Case study — Media & entertainmentWhy movie theaters survive off popcornTheaters keep less than half your ticket and lose money on the film. The popcorn is not a joke, it is the plan.10 min read
Case study — Media & entertainmentWhy there’s no money in making moviesThe Big Five survive flops because movies are one line item in a conglomerate. Lionsgate had nothing to fall back on.14 min read