Six Flags
American theme park chain, the largest regional amusement park operator in North America, now merged with its rival Cedar Fair.
4 figures on Six Flags, drawn from 2 Modern MBA case studies.
The figures
US dollars2
| Against its own chart | |||
|---|---|---|---|
| Annual theme park earnings · 2019 | $1,487M | 3rd of 4 · top $15,440M | Why regional amusement parks are dying |
| Annual theme park earnings · 2022 | $1,358M | 4th of 4 · top $17,066M | Why regional amusement parks are dying |
Percentages1
| Against its own chart | |||
|---|---|---|---|
| Operating margin | 26% | 6th of 6 · top 70% | How much a haunted house actually makes |
Counts1
| Against its own chart | |||
|---|---|---|---|
| Amusement parks by operator, water parks excluded | 15 | 1st of 4 · top 15 | Why regional amusement parks are dying |
Case studies covering Six Flags
Case study — Media & entertainmentHow much a haunted house actually makesA haunted house has six weekends a year to make its money back. The good ones out-earn Disney Parks on margin.12 min read
Case study — Media & entertainmentWhy regional amusement parks are dyingA decade of growth moved the average ticket from $21.26 to $24.86, and in-park spend by about a dollar.13 min read